Google restates commitment to empowering businesses with AI

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Google has reaffirmed its dedication to harnessing artificial intelligence to empower businesses at a recent AI in Action event.

According to the firm, the conference aimed to enlighten businesses about the benefits of adopting Gemini, Google’s AI model, to optimise their operations in a rapidly changing business landscape.

With Gemini, business owners gain access to a collaborative creative partner that accelerates decision-making processes and enhances performance, the search engine giant said in a statement obtained by Sunday According.

According to Google, what sets Gemini apart is its intuitive interaction through prompts, which differs from traditional search queries.

The tech company stated that this advanced model processed prompts with a unique blend of science and artistry, generating responses that could include visuals, sounds, images, and videos.

Google’s Business Strategist for AI, Yvette Baez, noted, “AI has swiftly transformed from an intriguing concept into a powerful asset for businesses. Its capacity to stimulate economic growth and create unprecedented opportunities is undeniable.

“No longer confined to text-based interactions, AI now offers a multisensory experience, delivering information through visual, auditory, and even video formats. As such, our work in this area has focused on responsibly building helpful products and platforms that can assist businesses to improve and overcome their most pressing challenges—making otherwise static information useful.”

Google revealed that it had expanded access to its AI models, like Gemini 1.5 Pro in Vertex AI  for cloud customers and developers and Open Model Gemma, designed to assist customers with various types of code.

It added that the upgrading of Gemini Code Assist would also help customers code more efficiently, and identify and resolve security threats.

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